Meet Holly
The first call is with her. Nobody else has to know.
Holly Mattson has spent three decades in this business — long enough to know that the best recruiting conversation is an honest one, not a loud one. And true to core value #5, she responds fast — personally, not through a sequence.
President of Recruiting
Thirty years in. Still picks up the phone herself.
Thirty-two years in the mortgage business will teach you two things: which promises hold up, and which ones were just recruiting pitches. Holly has spent her career on both sides of that lesson — from her start at Regions Bank, through production leadership at MortgageAmerica, to more than a decade at Fairway — and it’s why her approach to recruiting looks nothing like the industry default.
In her eleven years at Fairway, Holly has led from nearly every seat that touches growth: VP of TPO Production, VP of Branch Business Development, SVP of Sales and Recruiting, and now the executive leading Fairway’s national recruiting effort. She knows the platform because she helped build the teams that run it. And the numbers back up her approach: last year alone, 174 loan originators returned to Fairway after stints at other companies — people who left, saw the alternatives, and came back.
What she brings to every conversation is the full weight of the platform behind her — the tech stack, the AI layer, the in-house marketing engine, and an employee-owned culture recognized six years running as a USA TODAY Top Workplace. What she never brings is pressure. Nobody at your current company will know you talked. No mailing lists, no follow-up campaigns, no surprises.
Top Workplace — six years running
See why people stay.
How it works
A conversation, not a campaign.
Email or DM. Holly responds personally — not an assistant, not a sequence. Nobody is notified, nothing is logged in a CRM campaign.
Your production, your market, your ceiling where you are. Holly will tell you plainly whether Fairway moves the needle for you — and if it doesn’t, she’ll say so.
No expiring offers, no pressure clock. Some conversations turn into a move in weeks; some stay warm for years. Both are fine.
Prefer to stay in the crowd a little longer? Join a Virtual Fairway Day — cameras off, questions welcome, and Holly's usually there.
The receipts
Thirty-two years, in five lines.
Leading Fairway’s national effort to onboard top mortgage producers.
Boomerang recruits under Holly’s team — people who left, compared, and came back.
VP of TPO Production, VP of Branch Business Development, SVP of Sales & Recruiting.
Board of Directors member; past President of the association.
Where the spreadsheet habit started.
The company behind her
Fairway's recent hardware.
Six consecutive years — based entirely on employee feedback.
Top Workplaces award for CEOs of companies with 2,500+ employees.
Newsweek × Plant-A Insights — from 848,000+ company reviews.
Among all U.S. financial services companies with 1,000+ employees.
Full-service, employee-owned, licensed in all 50 states.